It All Begins With A Story

a brand experience based on a friendship.

It’s All About Your [Brand]

What is branding?

Branding is defined as the marketing practice of creating a name, symbol or design that identifies and differentiates a product from other products.  But we know it is a lot more than that.  Your brand is the lifeblood of your business. It’s a promise that you make to consumers that sets you apart from your competitors.  We take a friendship based approach to creating your branding experience.

The power of story.

Your business has a story. We take that story and walk you through a comprehensive design process to help you refine and tell that story by writing it to engage your customer. With close involvement from you, we gather information by examining your business and industry in order to strategically develop a profitable niche that your business can own for years to come.  With this strategy your brand will have a friend-like quality that appeals to today’s consumer.

Using it consistently.

Brand consistency is key!  As a full service advertising and marketing agency, we work with you to strategically align your brand with ALL of your business’s internal and external marketing efforts to establish brand consistency.  No matter if it’s a new sign, a new website or creating television commercials…being a full service marketing firm, we are there for you to make sure everything is working together for your business to promote your brand.

How We Set Your Brand Foundation

Marketing

Defining a profitable brand.

We help you to develop a marketing foundation for your brand using a proven strategy that engages consumers in today’s day and age. We isolate a niche strategy for your business and develop a content strategy that builds your brand with your defined audience.

Advertising

Engaging the right consumer.

We carve out a portion of your marketing budget to dedicate towards advertising your brand to your target consumer using the mediums they spend the most amount of time with. By creating engaging creative we are able to grab their attention, get them interested in your brand and creating a demand for your products or services.

Traditional Media

We use only what works.

We have over 40 years of combined experience working with traditional media for our clients. Not all traditional media is created equal. Some of the media out there has lost the attention of consumers. We only put your dollars towards the mediums that WORK so that we can efficiently get results for your brand.

 Digital Media

We generate leads for you.

Advertising on digital mediums today is a MUST. Consumers of all ages spend many hours a day online. We put together a digital advertising strategy that engages your target consumer and drives them to take actionable steps to do business with you. Digital media is the core for our lead generation efforts.

We work with you to develop a profitable brand for your business.

– Jason Passante, Co-Founder

 – Interested In Working With Us? –

UTA

Utica Office

502 Court Street, Suite 406

Utica, NY 13502

315-733-FIRM (3476)

info@m-firm.com